From media placement to social media management, public relations is a valuable resource for advancing your brand in an increasingly competitive landscape. Our focus is the broader discipline of corporate communications because we believe your message is vitally important and should be broadly disseminated based upon a thoughtful communications strategy.
Pratt & Co.'s communications practice goes beyond the typical public relations firm because, as practitioners, we have “hands on” experience in the verticals in which we practice. For example, in our investment practice, we use analytics software like FactSet Portfolio Analytics to draft client commentaries in the client firm's voice.
For our real estate clients, we understand that you have both a B2C and B2B audience in many cases. To demonstrate the ROI on your investment in a communications strategy, we maintain a tracking system that captures every media a story appears in, the number of views and the approximate cash equivalent should you have paid to spread the message. Our broad and deep understanding of the industry and our media contacts in every vertical assure you of the most comprehensive and aggressive representation.
Our communications professionals combine expertise in media presence enhancement, content generation for social media platforms, traditional content distribution and expertise in our primary verticals. The result of this level of detail and thoughtfulness is compelling messaging that drives business for our clients.
• Media Relations
• Strategic Planning & Creative Ideation
• Corporate Communications (external & internal)
• Market Research
• Brand Enhancement
• Event Planning & Management
• Brand Strategy & Design
• Social Media Management
• Crisis Planning & Management